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Market Analysis
M&R Consulting Group will offer you to analyze the market, the distribution, the consumer expectation regarding the product or the service you which to develop on the axis France-Canada.
Sourcing
Thanks to his well implemented network on various markets as well in France as in Canada, M&R Consulting Group can find THE product or brand that will make the difference. M&R Consulting Group structures product lines, collections, assortments and will adapt them to the demands of the market.
Development strategy and business network strategy
Une fois le potentiel décelé, M&R Consulting Group trouve les partenaires locaux (agents, importateurs, distributeurs-grossistes, détaillants, commerce électronique …) qui sauront développer le marché selon vos attentes.
Brand development and marketing
To implement a new brand requires visibility and perfect knowledge of the market codes. This depends in particular on the strategy and marketing resources which will be allocated for the project. M&R Consulting Group will guide you throughout the process.
Communication strategy
Through M&R Consulting Group’s network, you will have access to the best experts for the local implementation of your brand: graphics and website development, web marketing, social network.
Commercialization network
Depending on the market approach, M&R Consulting Group will work through the different segments of the commercialization: department stores, supermarkets, warehouses, specialized store chains and independent stores. For now two years M&R Consulting Group has also been strengthening his position in a high potential sector: the e-commerce.
Creating tools and programs for the commercialization of your product
M&R Consulting Group adapte les outils existants ou les développe pour une mise en marché efficace.
Visual identity and merchandising
Merchandising is essential for a successful commercialization. M&R Consulting Group will offer the adapted solution regarding the product and his environment. This ranges from financial and inventory plan to the merchandising implementation plan.
Complete Management (organization management, human resources, paralegal)
Selon les besoins, M&R Consulting Group est qualifiée pour prendre en charge votre structure au Canada, qu'elle soit existante ou en démarrage : création de filiale, partenariat, animation de réseau de distribution/agents ou par voie de franchise. Un service complet d'accompagnement pour une durée déterminée.
Logistic
Solutions adaptées selon le type de produits importés et l'étendue des marchés géographiques à couvrir.
Business domiciliation
Through his network of partners, M&R Consulting Group can offer you a turnkey solution for the domiciliation of your business (location, administrative paperwork…)
Commercial real estate development
Whatever surface, whatever locations throughout Canada and France, MR Consulting Group has the recognized know-how in searching and negotiating commercial leases.
Formation
Recruitment and Development in franchise
M&R Consulting Group intends to consider, to create or adapt franchises models to the Quebecan and Canadian market. Through its network within the CQF (Conseil Québécois de la Franchise) and the CFA (Canadian Franchise Association), MRCG is able to quickly bring a vision of profitable development.